Words with Friends (2012)
Words with Friends
Words with Friends is a multiplayer computer word game developed by Newtoy, which was acquired by Zynga in 2010 and rebranded as Zynga With Friends. The game is similar to the classic board game Scrabble, where players take turns building words crossword-puzzle style. The rules of the two games are similar, but Words with Friends is not associated with the Scrabble brand. The game was designed to be played on mobile devices and allows up to 40 games to be played simultaneously using push notifications to alert players when it is their turn.
Why is Words with Friends Popular?
Words with Friends has become a global social phenomenon and is as popular as the 64-year-old game Scrabble it is loosely based upon. The game’s popularity can be attributed to its ability to balance randomness and skill, making it fun and engaging for a broad audience. The game has also been updated to include contemporary slang and pop culture references, making it relevant to younger audiences. Additionally, the game’s social features have led to players forming romantic relationships and even getting married.
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