A sealed board game named "THE BIG IDEA" with colorful text, an image of a light bulb, English and Chinese text indicating bilingual instructions, and logos including "FUN" and "BROADWAY" at the bottom.
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The Big Idea (2000)

The Big Idea

The Big Idea is a card game designed by James Ernest and released through his own Cheapass Games in 2000. It is a hybrid of a party game and a light strategy game.

Why is The Big Idea Popular?

The Big Idea is a quick and easy card game that has gained popularity due to its unique Gameplay Mechanics of The Big Idea and the fun experience it provides to players. It is a game that combines strategy, creativity, and storytelling, making it a hit among board game enthusiasts.

Game Components of The Big Idea

Two decks of cards: a “Big” deck and an “Idea” deck. Money. A board. Tokens.

Game Setup of The Big Idea

Shuffle the “Big” deck and the “Idea” deck and place them near the board. Deal ten dollars to each player.

Gameplay Mechanics of The Big Idea

Players draw a “Big” card and an “Idea” card and use them to create a company name and product. Players then pitch their company to the other players, trying to convince them to invest in their company. Players vote on which company to invest in. The player with the most money at the end of the game wins.

Game Objective of The Big Idea

The objective of The Big Idea is to create a successful company and convince other players to invest in it.

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